Meet Ruthie Grigoletti, a Ball State alumna and current graduate student who serves as the Account Strategist in the Division of Marketing and Communications at Ball State University. Ruthie facilitates Ball State’s branding, strategic alignment, and messaging while ensuring that its positioning is reflected in the creative execution of all marketing materials. She also partners with assigned colleges/units to identify and execute communication strategies targeted to external audiences, including prospective students, donors, alumni, and influencers. Ruthie’s work in creative creation and marketing strategies keeps her passionate and fulfills her purpose of giving back to the Ball State community.
What kind of student were you at Ball State?
As a public relations major, I learned to connect groups to the public with messages created to drive awareness and engagement. I focused on planning, executing, and evaluating public relations campaigns using various systems. And through immersive learning classes, I was able to gain work experience in engaging audiences using strategic communication. As an art history minor, I had the opportunity to gain a comprehensive overview of the world of art. I honestly believe knowledge of art history serves as a crucial foundation for a vast range of career paths.
Was there any professor that stood out to you?
I feel that many of Ball State’s professors are exemplary in the way they work with students. One professor that comes to mind is Dr. Kimberly Lauffer. Dr. Lauffer genuinely cared about the rest of her students and me. You could tell that you were more than just a number. The class was a journalism class that taught students how to utilize programs in Adobe Creative Cloud and website design programs like Weebly and Wix. I learned a lot in this class, and I still keep in touch with Dr. Lauffer to this day. She is a great mentor to me.
Was there a certain class that had an impact on you?
As an undergrad at Ball State University, several classes I took had a lasting impression on me. One significant aspect of Ball State is that students are required to take courses outside of their particular area of study. For example, in my sophomore year, I took ART 290 to fulfill one of the required electives within my major. Because of this class, I rekindled my passion for art and decided to add a minor in art history to my study.
If you could talk to your freshman self, what advice would you give?
What has been the proudest moment in your career so far?
What was your best memory of Ball State University?
I truly loved being a student at Ball State. So much so that I now work at Ball State, and I am currently a graduate student in the Emerging Media Design and Development program. I have so many fond memories here, but my best memories would be the people. From the friends I made to the staff/faculty I worked with during my on-campus jobs to the faculty who taught me all of the various tools I still use today in my current role.
Do you have a favorite place on campus?
What advice would you give to current students about life after graduation?
Very similar to my advice to myself as a freshman. I would say you are enough and stop doubting yourself. As freshly graduated college students, we often doubt ourselves and don’t see the potential we have. And we experience a lot of imposter syndrome. You are capable of so much more than you think, and you’ll learn so much more about the field you want to be a part of once you start working after college.
I learned so much in my first job right after college, and I still reflect on those learning experiences today in my current position. Honestly, I learn something new every day and I am still progressing as a professional. Ball State gives you the tools you need as an undergrad, but it is essential to remember that learning does not stop after you get your diploma.